Strategy
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Strategy

High performance products for a clean and healthy environment

During the last four years, Ahlstrom has undergone a major transformation as a company and refocused its business portfolio to become a global high performance materials company. The divestment of the Home and Personal business and the demerger of specialty papers, the Label and Processing business, were key steps in executing the 2009 strategy.

Megatrends driving our growth

Ahlstrom has now defined a growth strategy extending to the year 2020. The company's current and future product offering is driven by global megatrends, such as resource scarcity, environmental awareness, demographics and urbanization.

Strategic enablers

The company aims to grow with a high performance product offering for a clean and healthy environment. Ahlstrom's strategy is built on three strong strategic enablers: environmentally sound technologies and manufacturing platforms, capability to co-create unique products together with customers and partners, and global reach in operations.

Products with purpose 

The company has selected to serve the following market segments:
  • Food, beverage & household
  • Medical care & life science
  • Transportation
  • Energy & environment
  • Building & decoration 

The current businesses and the selected market segments offer good opportunities for growth globally. In addition, the company has identified new high priority growth areas in clean air and water, medical diagnostics and composite materials for the construction and transportation industries. 

We have ambition to grow with our customers.

Our strategic intent

We are committed
to growing and creating
stakeholder value
by providing the
best performing
sustainable
fiber-based materials.